MAGAZINE

Conceptualizing Japan

Arts & Culture

Ohashi (お箸)

 When we talk about Japanese food, it is impossible to not talk about Ohashi or Chopsticks. Let's learn a little about Ohashi and wonder why ohashi are always set horizontally on the table.
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Arts & Culture

Futon (布団)

 Futon are an indispensable part of Japanese culture. One simply cannot imagine a Japanese style house without the futon. Let’s learn a little about Futon, its history, how it is made and the rather surprising connection to India.
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Arts & Culture

3, 2, 1...Click!

 Let’s discover the world of the famous “Purikura” photos and find out what makes them special.
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Arts & Culture

Teru Teru Bouzu（てるてる坊主）

 It’s the rainy season in Japan and not everyone is a fan of the incessant rains ☔ Let’s discover a magic trick to turn any rainy day into a sunny one!
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Arts & Culture

Odoriji: Iteration mark in Japanese Language

 Do you know that there’s more to writing in Japanese language than just Hiragana, Katakana and Kanji? Let’s learn a little about not so well-known grammatical parts of writing.
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Arts & Culture

DA-RU-MA SAN GA KO-RON-DA!

 Let’s read about the famous traditional Daruma dolls and its surprising connection to India.
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Arts & Culture

Randoseru （ランドセル）

 Let’s learn a little about school life in Japan starting right from one absolutely necessary item that all elementary and middle school kids carry- Randoseru.
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Arts & Culture

Stay hungry!

Instant Noodles has been our go-to food all the time- whether you are a college student looking for late night snack during study sessions or for people living alone who are tired of doing dishes. Today I shall be writing about Nissin who invented first instant noodles. Let’s discuss about founding of this magical product and how a pack of noodles can inspire you.
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Arts & Culture

Washi (和紙)

 Let’s read beyond the Washi Tape and find out what really goes into making the high quality traditional Japanese paper.
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Arts & Culture

Aho –Ge (アホ毛)

 Let’s talk about one of the defining features of character design in anime in recent years
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Gadgets

Wa-Pro (ワープロ)

 Let’s talk about how Japan was ahead in its technology by introducing this product in offices well before computers were introduced.
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Arts & Culture

Prefecture Mascots- Unique ideas for promotion

 These fluffy, cute and soft characters are actually an excellent marketing strategy.
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Arts & Culture

Kero Kero ~

 Let’s talk about not so adorable creatures and why I shall be rushing to buy the same coin purse as Naruto
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Food

Summer Special ☀

 Looking for ways to cool down during summer? Look no further! Introducing the best and the easiest summer dessert~
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Arts & Culture

Kokeshi Ningyou

 Introducing a Japanese doll with the most on-fleek hairstyle
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Arts & Culture

Tsuru: The Japanese Crane

 Why does the humble crane appear so often in history and its cultural importance?
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